Cookie Policy

Last updated: September 2026

The Marketing Centre South Africa (“we”, “us” or “our”) uses cookies and similar technologies on this website.

This Cookie Policy explains what cookies are, why we use them and the choices available to you regarding their use.

For more information about how we collect, use and protect personal information, please refer to our Privacy Policy.

What are cookies?

Cookies are small text files that are placed on your computer, mobile phone or other device when you visit a website.

Cookies allow a website to recognise your browser or device and may store information about your preferences or how you interact with the website.

Some cookies are deleted when you close your browser, while others remain on your device for a specified period or until you delete them.

We may also use similar technologies, such as pixels, tags and local storage, which perform similar functions.

Why do we use cookies?

We use cookies and similar technologies to:

• ensure that our website functions correctly;
• maintain website security;
• remember your preferences;
• understand how visitors use our website;
• analyse website performance;
• improve our website, content and user experience;
• understand which marketing channels bring visitors to our website;
• measure engagement with our content and campaigns;
• support forms, assessments and other website tools; and
• measure the effectiveness of our marketing activities.

Where information collected through cookies constitutes personal information, we process it in accordance with the Protection of Personal Information Act 4 of 2013 (POPIA) and our Privacy Policy.

What types of cookies do we use?

Strictly necessary cookies

These cookies are required for the website to function correctly and securely.

They may be used to:

• maintain website security;
• enable essential website functionality;
• remember your cookie preferences;
• support forms and website sessions; and
• ensure pages and website features work correctly.

Strictly necessary cookies cannot always be disabled through our cookie preference tool because the website may not function correctly without them.

Analytics and performance cookies

These cookies help us understand how visitors use our website and how the website performs.

They may collect information such as:

• pages visited;
• time spent on pages;
• links clicked;
• referring websites;
• browser and device type;
• general website usage patterns; and
• website errors.

We use this information to improve our website, content and user experience.

Functional cookies

Functional cookies allow the website to remember choices you make and provide enhanced functionality.

These may support:

• embedded tools;
• forms;
• assessments;
• videos;
• website preferences; and
• other interactive features.

Some of these cookies may be provided by third-party services embedded within our website.

Marketing cookies

Marketing cookies and similar technologies may be used to understand how visitors interact with our marketing activity.

They may help us:

• measure the effectiveness of advertising and marketing campaigns;
• understand which marketing channels generate visits or enquiries;
• measure conversions;
• understand engagement with our content; and
• improve the relevance of our marketing communications.

Where appropriate, marketing cookies will only be used in accordance with the preferences you select through our cookie management tool.

Third-party cookies

Some functionality on our website is provided by third-party services.

These may include services used for:

• website analytics;
• marketing measurement;
• online assessments and tools;
• videos and other embedded content;
• CRM and marketing automation;
• website forms;
• social media functionality; and
• website security.

These third-party providers may place cookies or use similar technologies when you interact with their services.

Where third parties process personal information on our behalf, we take reasonable steps to ensure that appropriate privacy and security measures are in place.

Third-party providers may also process information in accordance with their own privacy and cookie policies.

Cookies used on this website

The cookies used on our website may change from time to time as our website, services and technology providers change.

Our cookie preference tool provides information about the current categories of cookies in use and allows you to manage your preferences for cookies that are not strictly necessary.

Where appropriate, details of individual cookies may include:

Information	Description
Cookie name	The name used to identify the cookie
Provider	The company or service that places the cookie
Category	For example, necessary, analytics, functional or marketing
Purpose	Why the cookie is used
Duration	How long the cookie remains on your device

We periodically review the cookies and technologies used on our website to ensure this information remains accurate.

How do I manage my cookie preferences?

You can decide whether to accept or reject cookies that are not strictly necessary.

You can manage your preferences by:

• selecting your preferences when the cookie banner appears on our website;
• choosing which categories of optional cookies you wish to allow;
• changing your preferences through the Cookie Settings or Manage Cookies option available on the website; or
• changing the cookie settings in your web browser.

Most browsers allow you to view, delete or block cookies.

Please note that disabling certain cookies may affect the functionality or performance of parts of our website.

Personal information and cookies

Some cookies and similar technologies may collect information such as:

• IP address;
• browser type;
• device type;
• operating system;
• referring website;
• pages viewed;
• links clicked;
• date and time of visits;
• approximate location; and
• website interaction information.

Where this information identifies you, or can reasonably be linked to you, it will be treated as personal information and processed in accordance with POPIA and our Privacy Policy.

Changes to this Cookie Policy

We may update this Cookie Policy from time to time to reflect changes to:

• the technologies used on our website;
• our services;
• our privacy practices; or
• applicable laws and regulatory guidance.

The latest version will always be published on our website.

Contact us

If you have any questions about this Cookie Policy or how we use cookies, please contact:

The Marketing Centre South Africa

Email: info@themarketingcentre.co.za

For questions relating to your personal information, you may also contact our Information Officer:

Information Officer: Sally Shuttleworth
Email: sally.shuttleworth@themarketingcentre.co.za