Facilitators
Shannon Mackey
Shannon is a marketer with extensive experience in global agency and brand environments as well as medium sized SA businesses, bringing a diverse set of marketing skills to any organisation.
With a family legacy of hospitality she has a natural flair for customer-centric strategies to engage with end users in all environments. Her experience coupled with strategic thinking and creative implementation integrates her marketing services and ensures that clients are guaranteed maximum return on investment.
Shannon’s experience includes senior marketing, PR and communications roles at Reebok SA, TBWA Hunt Lascaris and The Marketing Centre (both SA and UK).
Daniel Serman
Daniel is a dynamic individual who specializes in the collaboration of traditional and digital marketing primarily for B2B clients in a strategic and results driven manner.
He brings well co-ordinated marketing solutions to the table in a structure which allows activities to be measured and implemented easily.
Daniel won The Marketing Centre South Africa 2017 Marketing Director of the Year Award alongside his brother, Joel Serman as a Marketing Director Team.
