Business Insights

Roi

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    8 January 2019

    The must-have cheat sheet for every new marketing director

    The period immediately after you come on board is so critical. Here are 10 things you can do to...

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    4 December 2018

    How To Get Real Value From Your Part-Time Marketing Director

    Hiring a part-time marketing director is one of the most astute investment a growing business can...

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    12 November 2018

    What should your Marketing Dashboard look like?

    A marketing dashboard needs to clearly show the results you’ve achieved, and justify the costs...

    3 November 2018

    What is Marketing ROI and why does it matter?

    Businesses invest in marketing activities to convert interested prospects into paying customers -...

    View case studies from The Marketing Centre
    21 September 2018

    Master Marketing 3 – Return on Investment

    It is a bad idea for B2B businesses to cut ad budgets, says Tony Sousa, Regional Director for The...

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    7 July 2018

    Digital Marketing 101: Is Pinterest really a useful B2B Marketing Platform?

    Pictures speak louder than words, but millennials use Pinterest as much as Instagram and it's 3...

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    29 June 2018

    Digital Marketing 101: Are you using Chat Bots as a digital sales tool?

    Even the smallest of businesses can make great use of Chat bots and help present a far better and...

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    14 June 2018

    Digital Marketing 101: LinkedIn - a powerful marketing tool to focus strategic objectives

    In a world of content overload, LinkedIn can’t be ignored. It's one of the most powerful and...

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    28 May 2018

    Digital Marketing 101: Is Twitter right for my business?

    Read our blog as we delve into marketing over Twitter, and weigh up if it's right avenue for...