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Why Us

Help focus, grow and strengthen your business with a part-time Marketing Director

Embrace the best

Why consider part-time

Proven process that delivers

The right match for you

Our track record of performance

We may not be for you

Be in control from the start

Simonsig Tactical Case Study

Simonsig Wine Estate is synonymous with the history of the South African wine industry, the Stellenbosch wine region, and the Malan family name.

Bitzer Case Study 

Industrial Client Supplying a Key Component to the Refrigeration Industry

Radio Taxis UK

The Marketing Centre helps Radio Taxis to create a marketing structure and define their strategy.

Team

Karen Senior
Part-time Marketing Director

Big Biz Experience: Coutts & Co; Achievement Awards Group

Small Biz Experience: Simonsig; Skybound Capital

Lwandile Booi
Part-time Marketing Director

Big Biz Experience: Vodacom, Vodafone (International);  Showmax

Small Biz Experience: GSM renta fone (OR Thambo International); Commode Business Solutions

Karen Laubscher
Part-time Marketing Director

Big Biz Experience: Indigo Brands, Clicks

Small Biz Experience: The Voice Clinic, Alchemy Business Development

Carol Avenant
Part-time Marketing Director

Big Biz Experience:   

Old Mutual; Sun International

Small Biz Experience: 

Ceres Beverages; Novare Investments

 

Pedro Casimiro
Part-time Marketing Director

Big Biz Experience: Massmart, Unilever, Marketing in 15+ countries across Africa

Small Biz Experience: Advertising and media agencies. Apparel industry.

Akhona Mahlati
Part-time Marketing Director

Big Biz Experience: British American Tobacco (BATSA), Standard Bank of South Africa

Small Biz Experience: Pressure Die Cast, Cutie and Cute

Heidi Patmore
Part-time Marketing Director

Big Biz Experience: Nokia; Paycode

Small Biz Experience: Limelight Advertising; Clarkhouse Human Capital

Carolyn Dobbie
Part-time Marketing Director

Big Biz Experience: Pennypinchers Building Materials (Pty) Ltd, BP Express Shops

Small Biz Experience: The Cape Town Book Fair, Washtub Industrial Laundry Service

Approach

Our method has been fine tuned through the years whilst working with many mid-size businesses. This results in you finding the best Marketing Director for your company and your culture. So how does this work?

Healthcheck

Business owners can become confused about marketing and that’s totally understandable. Between marketing consultant’s jargon and your sales team potentially considering marketing as part of their departmental function, it can become difficult to know how to move forward effectively. In fact, marketing results can lack focus or consistency, both in implementation and in measurement.

The Marketing Centre approach does away with all these confusing elements, encapsulated through our approach of marketing in a straight forward matrix, called the Marketing 360.

Business Insights

As you would think,  having a large team of highly skilled Marketing Directors provides us with access to an abundance of diverse know-how. We want to share this with you, so you can develop a better understanding of why certain factors work (and how), as well as why they don’t always work out as intended. Above all, knowing what to do next.

Free eBook - Making Marketing ROI (ROMI) Work for Your Business
 We have published an eBook titled Making Marketing ROI (ROMI) Work for Your Business - A step by step guide for business owners. Return on Marketing Investment is som ...
  • by Sally Shuttleworth
  • 02 May 2019
The two marketing metrics every business should measure
Marketing can be like gambling. Possibly not what you’d expect to hear from a marketing company, but please bear with us!The gambling analogy goes like this: "Your mark ...
  • by Shannon Mackey
  • 23 April 2019
Find the right route to market for your business
How and where are you selling your product or services? This is your route to market. And it's just as important - if not more important, than your product itself. Your rou ...
  • by Pedro Casimiro
  • 09 April 2019
Sales and marketing - do they need their own directors?
Who’s the best driver in the world: Rally star Sébastien Ogier or F1 champion Lewis Hamilton? Trick question. Both are viable contenders, but only for a given value of ...
  • by Sally Shuttleworth
  • 03 April 2019
Marketing through Tough Times
To increase marketing spend, to freeze it, or cancel it altogether...? Are you finding that the current political climate is making you indecisive? Are you making or NOT ...
  • by Sally Shuttleworth
  • 14 March 2019
Successful marketing in a commodity environment
I was fortunate enough to be at Gulfood 2019 at the Dubai World Trade Centre last week where over 5000 exhibitors showcased over 20 000 brands and 100 000 visitors from around ...
  • by Pedro Casimiro
  • 01 March 2019
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