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Why Us

Help focus, grow and strengthen your business with a part-time Marketing Director

Embrace the best

Why consider part-time

Proven process that delivers

The right match for you

Our track record of performance

We may not be for you

Be in control from the start

Bitzer Case Study 

Industrial Client Supplying a Key Component to the Refrigeration Industry

Radio Taxis UK

The Marketing Centre helps Radio Taxis to create a marketing structure and define their strategy.

CISA Case Study 

CISA is an established business that imports and markets locks in South Africa. The business plateaued three years ago, experienced some client loss and was not having success acquiring new business. 

Team

Daniel Serman
Part-time Marketing Director

Big Biz Experience: Umbro International Clothing brand; Fair Cape Dairies

Small Biz Experience: CISA; Bitzer International

'Marketing Director of the Year' 2017

 

Tony Sousa
Regional Director Northern Suburbs

Big Biz Experience:

MTN SA, Acceleration Media, GloCell

Small Biz Experience:

The Preserve, Triple play

Joel Serman
Part-time Marketing Director

Big Biz Experience: Fair Cape Dairies; Woolworths; Tiger Brands; Bitzer

Small Biz Experience: Tuna Marine & Orlichem Chemicals

'Marketing Director of the Year' 2017

Este Pretorius
Part-time Marketing Director

Big Biz Experience: FNB & Dimension Data

Small Biz Experience: SSI & Glyn Marais

Karen Laubscher
Part-time Marketing Director

Big Biz Experience: Indigo Brands, Clicks

Small Biz Experience: The Voice Clinic, Alchemy Business Development

Admin
Part-time Marketing Director

Big Biz Experience: 

Nedbank; Sanlam; Steers (Famous Brands): Cell C 

Small Biz Experience: 

Triumph; Maneli Pets; Redds Africa

Andrea Ellens
Part-time Marketing Director

Big Biz Experience: Robertsons Spices/Unilever, Sainsburys Supermarket UK

Small Biz Experience: Paycode – Fin Tech company, St Gobain Gyproc

Sally Shuttleworth
CEO

Big Biz Experience: Coca Cola; Financial Services; Tourism; Shell Select and Ultra city; Property developers; McDonalds

Small Biz Experience: Dizzy Dots Trading

Approach

Our method has been fine tuned through the years whilst working with many mid-size businesses. This results in you finding the best Marketing Director for your company and your culture. So how does this work?

Healthcheck

Business owners can become confused about marketing and that’s totally understandable. Between marketing consultant’s jargon and your sales team potentially considering marketing as part of their departmental function, it can become difficult to know how to move forward effectively. In fact, marketing results can lack focus or consistency, both in implementation and in measurement.

The Marketing Centre approach does away with all these confusing elements, encapsulated through our approach of marketing in a straight forward matrix, called the Marketing 360.

Business Insights

As you would think,  having a large team of highly skilled Marketing Directors provides us with access to an abundance of diverse know-how. We want to share this with you, so you can develop a better understanding of why certain factors work (and how), as well as why they don’t always work out as intended. Above all, knowing what to do next.

Summer Holiday Business Reads - read wisely!
We know that holiday reading time is valuable, and there's nothing worse than wasting your time and money on a book that you give up on after just a few pages,  so we've ...
  • by Shannon Mackey
  • 12 December 2018
How To Get Real Value From Your Part-Time Marketing Director
  Marketing is not a new concept. In fact, marketing as we understand it today actually began as far back as the Industrial Revolution of the late 18th and early ...
  • by Sally Shuttleworth
  • 04 December 2018
What should your Marketing Dashboard look like?
  To non-marketing people, marketing is a somewhat vague concept. Some people even go so far as to call it “fluffy.” It’s often perceived as a “nice to have” ...
  • by Tony Sousa
  • 12 November 2018
What is Marketing ROI and why does it matter?
If your company doesn’t make a profit, it won’t survive, finance people call this ROI – Return on Investment. Marketing ROI, on the other hand, is a little harder to qua ...
  • by Sally Shuttleworth
  • 03 November 2018
Master Marketing 3 – Return on Investment
What a lot of business people don't understand is the difference between marketing and marketing tactics. Tactics are elements of marketing - the visible stuff that first ...
  • by Tony Sousa
  • 21 September 2018
Convert your Leads into Sales
Are you finding that you have enough leads but a very poor conversion rate? Some of our clients complain about this problem when we first meet, and it takes some digging, s ...
  • by Sally Shuttleworth
  • 07 September 2018
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